RASPBERRY RED

Raspberry Red is a very striking synthetic colour that provides a deep red colour that is very appealing to consumers and, it increases brand identification. It is relatively unscrewed and, contains powders, liquids, and granules, which makes it easy to use. Due to their vivid appearance, these colors find greater application in the food, cosmetic, and pharmaceutical industries as these products require an attractive hue that is bold, and stands out and sells.

The history of raspberry red evolution is fascinating because it was part of the development of synthetic colours. It is much more likely to remember The Red Raspberry as a consistent, vibrant colour produced in the 20th century, because of its particular demand in numerous industries where real colours deteriorate and change with time. At that time, this colour was used in food and some cosmetic products, and by the late 1900s, manufacturers started using it on a large scale in many products such as beverages, candy, and confectionery, where manufacturers wanted a strong red tone.

The colour Raspberry Red is applied across a suite of products when bold and attractive colours are wanted. In the food industry, it is used in candies, jams, beverages, and some processed food to impart vivid and welcoming colour. In cosmetics and personal care manufacture, it is used to provide many different products with an engaging and playful appearance including lipsticks, foundations, body lotions, and mascara among others. In the pharmaceuticals manufacturing industry, the Raspberry Red are finds usage in tablet coatings and syrups to make these dosage forms differentiable which lowers the chances of taking the wrong medication plus it helps in brand recognition.

The application of low-grade Raspberry Red in various goods can be associated with various challenges, especially on the commercial front where the outlook and attractiveness of a product is a key selling factor. Such colours, for instance, can be of poor quality leading to the artifacts being poorly colored which exposes the brand to possible threats of negative influence on the product, image, or perception of the company leading to product recalls, loss of consumer confidence, etc. These colours also often have impurities and do not fulfill all the regulatory guidelines which pose health risks to consumers and make regulatory compliance challenging. Manufacturers should use high-quality Raspberry Red colour in their products to create a brand image in the market which ultimately boosts product sales.

Raspberry Red is allowed for use in various products by several international regulatory bodies that ensure this colour to be safe for human consumption. In the United States of America, it is approved by the US Food and Drugs Administration (FDA), in the European Union, the European Food Safety Authority (EFSA) and in India, these are the Food Safety and Standards Authority of India (FSSAI) to guide the use of synthetic colours in products. These organizations all have very strict purity and safety requirements to make sure that only the very best quality Raspberry Red dyes reach consumers. The company Ajanta Food Colours is one of the leading producers of synthetic colours. Being, therefore, in full compliance with these international standards, their Raspberry Red colour meets the highest possible regulatory standards.

At Ajanta Food Colours we use the advanced and latest technologies in our all the manufacturing plants to ensure the quality and safety of colourants, such as ICP-OES to detect heavy metals in raw materials and finished goods, high-performance liquid chromatography for organic impurities, UV spectrometry to analyze pigment content and strength, absorbance curves of colours, thin-layer chromatography, vacuum ovens for LOD tests, humidity detection in products, and colour matching machines along with other instruments for complete testing of raw materials and colours. These advanced pieces of equipment help us in providing the best quality colours to their clients and meet Ajanta’s high-quality colourant demand globally.

For the quality of our colourants and client satisfaction, we at, Ajanta Food Colours have received various awards and certificates from Indian governmental authorities as well as from the countries where Ajanta Food Colours exports its high-quality colours. Some of the awards and certificates received by Ajanta Food Colours include The Arch of Europe Award, the Bureau of Indian Standards (BIS) Award, certifications from The Food Safety and Standards Authority of India (FSSAI), the U.S. Food and Drug Administration (FDA), as well as Halal, Alcumus ISOQAR, Star-K Kosher, Food Safety System 22000 (FSSC 22000), and ISOQAR certifications, among others.

Utilizing high-quality Raspberry Red provides many benefits, from colour that pops and lasts a long time to an added bonus of more trust in the brand. For those in the food, cosmetics, and pharmaceutical industries, having the perfect partner in Ajanta Food Colours means having dependable, safe, and visually appealing colour solutions. Quality and Regulatory excellence being the prime focus area with manufacturing customers, indeed will make Ajanta Food Colours the right choice for Raspberry Red synthetic dye.