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Food & Beverages Colours

Food & Beverages Colours

19 September, 2024

In the world of food and beverage manufacturing industry colours play a crucial role. Colours give an appealing look to food products that attract consumer’s attention and boost product sales. Food and beverage product manufacturers can make their products appealing and attractive by using food colours that they source from reputed food colour suppliers and manufacturers like Ajanta Food Colours which is a leading food colour manufacturer in India, providing a wide range of synthetic food colours, organic food colours, and mixed food colours.

Ajanta’s Food Colours are so versatile they come in various forms such as paste, liquid, powder, granules, and gels, which makes Ajanta’s food colours suitable for use in a wide range of food and drink products including candies, cakes, cookies, dairy products, snacks, beverages like soft drinks, energy drinks, sports drinks, and more. Some of the most popular colourants among food and drink manufacturers of Ajanta Food Colours include Tartrazine, Quinoline Yellow WS, Sunset Yellow CS, Ponceau 4R, Carmoisine, Amaranth, FD&C Red 40 (Allura Red), Erythrosine, Indigo Carmine, Brilliant Blue FCF, Patent Blue V, Green S, Brown HT, Black PN, Lemon Yellow, Egg Yellow, Kesari B, Pista Green, Pea Green, Orange Red, Apple Green, Raspberry Red, Strawberry Red, Purple, Violet, Chocolate Brown ANK, Chocolate Brown Dark, Black P, Black S, and more.

At Ajanta Food Colours, we ensure the quality and safety of our colours. For that we use the latest technologies and machineries in all our food colours manufacturing plants. These state-of-the-art machinery include ICP OES to detect heavy metals in raw materials and finished goods, high-performance liquid chromatography for organic impurities, UV spectrometry to analyze pigment content and strength, absorbance curves of colours, thin-layer chromatography, vacuum ovens for LOD tests, humidity detection in products, and colour matching machines, along with other instruments for comprehensive testing of raw materials and colours.

For the quality of their food and beverage colours and client satisfaction, Ajanta Food Colours received various awards and certificates from Indian governmental bodies as well as from the countries where Ajanta exports its high-quality and US FDA-approved colours. Some of the awards and certificates received by Ajanta Food Colours include the Arch of Europe Award, the Bureau of Indian Standards (BIS) Award, certifications from the Food Safety and Standards Authority of India (FSSAI), the US Food and Drug Administration (US FDA), as well as Halal, Alcumus ISOQAR, Star-K Kosher, Food Safety System 22000 (FSSC 22000), and ISOQAR certifications, among others. These awards and certificates show Ajanta Food Colours' expertise in the field of food and beverage manufacturing.

Why Ajanta’s Food and Beverage Colours are Beneficial?

Manufacturers of food and beverage products have some benefits from using Ajanta’s high-quality synthetic food colours. Here we mentioned some of the advantages of using Ajanta’s high-quality food colours.

Enhanced Visual Appeal: Ajanta’s high-quality food colours enhances the visual appearance of food products that attracts consumers and boost the product sales and brand recognition.

Colour Consistency: Ajanta provides consistent colours in their every colour batches that help manufacturers to maintain the exact colour shade in their products. It helps in brand recognition and gaining customer trust.

Product Differentiation: Ajanta offers a wide range of food colours in various shades which help food and beverage manufacturers to make unique coloured products that help them to stand out in the competitive market and boost product sales.

Colour Customization: Ajnata Food Colours offers colours customization options in bulk colour orderings. Food and beverage manufacturers can create colours according to their requirements and favorites.

Regulatory Compliance: Ajanta’s high-quality food and beverage colours are approved to use in products from various governmental bodies around the world. These bodies include the US Food and Drug Administration (FDA), the European Food Safety Authority (EFSA), the Food Safety and Standards Authority of India (FSSAI), and more.

Versatility: Ajanta’s food colours are so versatile they come in paste, liquid, powder, granules, and gel forms, which makes them suitable for use in a range of food and beverage products.

Cost-Effectiveness: Ajanta provides high-quality food colours that require less colour to achieve the desired colour which is ultimately a cost-effective option for manufacturers.

Product Recognition: Ajanta’s food and beverage colours come in lots of different high-quality colour shades that allow manufacturers to create unique coloured products which are easily recognized by consumers and increase product sales.

Global Market Acceptance: Ajanta’s high-quality food colours are approved by various government bodies around the world. It is also beneficial for those food and beverage product manufacturers who want to export their products to the global market.

Enhanced Product Longevity: Food product manufacturers can enhance their product’s longevity by using Ajanta’s high-quality food colours. The longevity of products is crucial, especially in food products.

Elevate your food and beverage products with Ajanta Food Colours' high-quality food colours and experience the difference that Ajanta's quality makes.